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Bachelor of Arts in Fashion Merchandising «

Bachelor of Arts in Fashion Merchandising

Description

The online Bachelor of Arts in Fashion Merchandising degree program from International Academy of Design and Technology has been specifically designed for be a flexible guide for a well-rounded understanding of the constantly evolving world of fashion.

This is a newly introduces program that has been focused guiding students in studying the fundamentals of fashion – design, visual merchandising, electronic marketing, retail management and marketing communication – students will have the opportunity for hands-on experience in business, accounting and merchandising.

The online fashion merchandising courses of this bachelor’s degree program will guide students as they study topics, such as:

•Introduction to Business
•Marketing Communication
•Merchandising Principles and Practices
•Visual Merchandising
•Retail Management
•Electronic Marketing
•Principles of Finance
•Business Law
•Pricing Strategies
•Merchandise Planning and Inventory Control
•Buying
•Salesmanship
•Fashion Marketing and Consumer Behavior
•International Business
•Business Professionalism
•Project Management in Merchandising
•Global Sourcing and Product Development
•Entrepreneurship
•Introduction to Fashion
•Fashion Sketching
•Evolution of Fashion
•Textiles for Fashion
•Computer Graphics for Fashion Design
•Trend Forecasting
•Fashion Product Development
•Fashion Media
•Fashion Publicity and Promotion
•Fashion Merchandising Internship or Fashion Merchandising Capstone

This new program can help to prepare students for exciting careers as assistant buyers, fashion consultants, fashion event planners and store managers.

Students must have a high school diploma or GED equivalent.

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